Kieran Hooton

Meta ads, built and run by me

Six weeks from now, you’ll know exactly what Meta does for your business.

I build the account, design the ads, run them, and send you a report every Monday. Whether you’ve been running ads for years or haven’t started yet, it’s the same job.

Six weeks from now, you’ll know exactly what Meta does for your business.

I build the account, design the ads, run them, and send you a report every Monday. Whether you’ve been running ads for years or haven’t started yet, it’s the same job.

Get a free ad teardown

Process

How it works

Live in a week. Five weeks to make it work.

Process

How it works

Live in a week. Five weeks to make it work.

Days one to seven: everything goes live

Tracking rebuilt so the numbers you’re looking at are real, the account restructured from the ground up, and nine ads written, designed and running. Most agencies call that first month onboarding. It’s a week’s work.

Days one to seven: everything goes live

Weeks two to six: making it work

Losers come out, budget moves behind what’s working, and a new concept goes in every week. A report lands in your inbox every Monday. You send me photos of the product and I handle the rest.

Weeks two to six: making it work

Losers come out, budget moves behind what’s working, and a new concept goes in every week. A report lands in your inbox every Monday. You send me photos of the product and I handle the rest.

Week six: the roadmap

A written plan for what worked, what to scale and what to kill, and what I’d spend next quarter. It’s yours to keep whether we carry on together or not.

Week six: the roadmap

A written plan for what worked, what to scale and what to kill, and what I’d spend next quarter. It’s yours to keep whether we carry on together or not.

The work

Some of the ads

Every one of these was designed by me, for accounts I was running at the time.

Meta ad for a men’s health product reading “Better performance. No pills.” with a Trustpilot rating

Meta ad for a men’s health product reading “The only regret? Not starting sooner.”

Meta ad comparing clear aligners with braces on price, treatment time and where treatment happens

Meta ad for a men’s health product announcing a lower price, with press logos and a Trustpilot rating

Meta ad for a men’s health product styled as a wellness article

How I work

A small number of accounts, on purpose.

Research, reporting and the admin that eats most of an agency’s week runs on systems I’ve built. That leaves the time for the part that actually moves the account, which is strategy and new creative. I keep the roster small so that stays true.

How I work

A small number of accounts, on purpose.

I design the ads

Most of this job is the creative. I design it in-house, so nothing queues behind a freelancer and a new idea can be live in days rather than weeks.

I design the ads

Most of this job is the creative. I design it in-house, so nothing queues behind a freelancer and a new idea can be live in days rather than weeks.

You always know what’s happening

A short video every week showing what I changed, what it did, and what’s next. The reporting is automated, so it arrives whether you ask or not.

You always know what’s happening

A weekly report showing what I changed, what it did, and what’s next. The reporting is automated, so it arrives whether you ask or not.

Straight answers when it dips

Every account has bad weeks. You’ll hear about it from me before you spot it yourself, along with what I’m doing about it.

Straight answers when it dips

Every account has bad weeks. You’ll hear about it from me before you spot it yourself, along with what I’m doing about it.

Everything stays yours

Your ad account, your creative, your data. If we stop working together, you keep all of it.

Everything stays yours

Your ad account, your creative, your data. If we stop working together, you keep all of it.

Results

What the accounts have done

Some of the accounts I’ve run recently.

Ad spend and revenue by account
Account	Ad spend	Revenue	Notes
A UK clear aligner brand	£249k	£1.6m	Built from nothing. The store behind it has done £1.6m, with Meta as the only paid channel it has ever run.
A UK fashion brand	£603k	£1.33m	A Meta account I ran. More than double the spend back, and profitable throughout.
Another UK fashion brand	£155k	£302k	Also Meta. Roughly double the spend back.

Kieran Hooton at his desk in the KG Advertising office at The Business Village, Barnsley

I learned this on the hardest account you can run.

I built my knowledge on the hardest account you can run.

Before the agency I spent two years running paid social in-house at Bathmate. It’s a product Meta would rather nobody advertised, so every ad sat one word away from rejection.

They had Google working and a graveyard of failed Meta attempts. I learned what the platform will and won’t allow, how to say the same thing five different ways until one of them lives, and got the channel running properly from almost no spend.

Running ads for a brand Meta actually likes is considerably easier.

Read The Business Village’s feature on how I work →

Fit

Am I any use to you?

I’d rather tell you no up front than take money for something that was never going to work.

Probably, if

You’re already selling something people want. You’re spending on ads, or you’re ready to start. And you want one person accountable for the result rather than an account manager relaying messages.

Probably not, if

You’re picking on price. You want to approve every ad before it goes live. Or the product hasn’t sold yet, because ads won’t fix that and I’ll tell you so.

FAQ

Questions people ask

If yours isn’t here, send me a message and I’ll answer it.

FAQ

Questions people ask

If yours isn’t here, send me a message and I’ll answer it.

Do you use AI to make the ads?

Is there a contract?

What does it cost?

How involved do I need to be?

What happens when something stops working?

What if I’m not running ads yet?

Get a free ad teardown

Get a free teardown of your ads

Tell me about your brand and I’ll go through the ads you’re running now: what’s working, what I’d change, and whether I’m any use to you. Not running ads yet? I’ll look at your competitors’ instead.

Get a free teardown of your ads